Design & Build

• Content management
• Ektron development
• Umbraco development
• Percussion CM System
• E-commerce
• Bespoke solutions
• Integration

Digital Marketing

• Social media marketing
• eCRM
• SEO
• Interactive

Technical Support

• Consultancy
• Training

SEO

Search engine optimisation (SEO) is an essential marketing tool for any website if it is to attract visitors to the site other than those who know the URL.

The ability to drive traffic from a search engine to a website provides targeted leads which the site can then convert into sales.

All websites that we develop are built considering SEO and accessibility as priorities and with search engine friendly URL structures, optimised  for launch. Our SEO strategy has been designed to promote the key aspects of the online presence of our clients' websites, by first understanding the customer and then putting SEO strategies in place that drive quality traffic to the client site.

Competition

SEO is not a one time project. It is an on-going activity as the site criteria of the search engines change and you are in constant competition with the other players in the market for the top positions. Once a stable organic listing is established, maintaining and improving the site's organic ranking is achieved through a consistent level of SEO activity.

The process

We conduct a thorough analysis of the proposed website content: from domain name to the titles, navigation, page content and keywords, to ensure the relevance of the page content to the search. The search engine optimisation programme is an in depth interrogation of the site and the search engine optimisation (SEO) opportunities relevant to our client's online brand strategy. Once the SEO audit is complete we work closely with our clients to establish the optimum level of SEO activity. This may include page optimisation, link building or web 2.0 techniques.

Inbound links as positive votes for your website, and keyword relevant content along with search engine friendly URL structures, have a significant bearing on your search results. We can work with you to clarify what this means for your website and online business and what strategies are available to you.

Get in touch to find out more about our SEO work.