The Nottingham
Online rebrand and Ektron CMS design & build
The Nottingham website provides a state-of-the-art CMS
platform as the foundation of their online business.
We were appointed in September 2010 to deliver a step-change in
the Nottingham's online performance. In phase one of the brief, our
design, marketing and technical team led a project to design and
build a content-managed consumer facing website. The aim of the new
site was to effectively present the Nottingham's range of mortgage
and savings products, by means of an intuitive visitor journey
through to the online application process. We built the
Nottingham Building Society website on the Ektron 400CMS.NET
platform.
The site features a rate management module that allows the
client's in-house team to manage rates across their portfolio of
products, mortgage decision trees and savings calculator. The
branch finder is of specific importance to local mutuals, as it
provides both Google Map functionality and branch-specific
information, with local features. The website went live in March
2011.
Phase two of our brief is also complete, as we have rolled
out the new online brand to other product categories including The
Nottingham Estate Agency. We are now focused on delivering on-going digital
marketing campaigns driving qualified traffic to all
the business's websites.
www.thenottingham.com